What percentage of apps are downloaded

Just look at your own mobile device. Do you have any apps that you paid to install? However, people who download paid apps are more likely to be engaged.

For those of you who own an existing business and have an app as an extension of that business to improve the customer experience should definitely be offering free downloads.

There are plenty of other monetization strategies, such as offering in-app purchases. There are to places where the overwhelming majority of mobile users are downloading apps. Look at how these two platforms compare to each other in terms of global app downloads.

Worldwide, there are more downloads coming from the Google Play Store. But as you can see, both stores saw an increase in the percentage of downloads from to In short, the Google Play Store has more downloads and is growing at a higher rate.

Note: Not sure which platform to build for first? So you can launch on both stores and drive downloads from as many users as possible. In order for your app to be successful, you need to understand what consumers want.

First, you should understand what types of apps are being downloaded the most. Here are the most popular categories on the Apple App Store by share of availability. Your app category needs to be relevant to the purpose and functions of your app. Violating these terms can get your app removed from the App Store. Obviously, nobody will be able to download your app if this happens. Those categories have more competition.

As I just said, the mobile app industry is highly competitive. But how many apps are going to be competing with? Take a look at the number of apps available on the Apple App Store. The number of available apps is continuing to rise each year. More people have mobile devices than ever before, and app downloads are at an all-time high. But are app download numbers on the rise because more apps are available?

Or are more apps available because so many more apps have been released? I took the time to create a more in-depth analysis of the Google Play Store. We just finished looking at the Apple App Store availability. So I wanted to jump right in and show you the number of apps available for download on the Google Play Store. We actually saw a drop in app availability after mid Although the number of apps have been steadily rising ever since.

The Google Play Store is highly competitive. Based on the data over the past two years, the trend line should continuing rising for the foreseeable future. As we already saw, Google Play Store downloads are still rising, even though the number of apps available for download had dropped a bit during that same period.

The Apple App Store app availability numbers are rising each year, but the download growth rate is a lower percentage compared to the Google Play Store. You can measure the success of an app category based on penetration. According to Statista, these are the app categories with the highest penetration rate among Android users. Some of these categories need to be taken with a grain of salt. For example, look at the top categories on the list.

From search or browse results, apps in the Shopping category converted store visitors at the highest rate of What were the average conversion rates and install rates on the App Store and Google Play in ? She is an enthusiastic storyteller and enjoys exploring places. This metric is used across the ASO community when referring to app store conversion rates.

It can give you an idea of how well your app page convinces users to download your app. Conversion rates and install rates varied greatly between categories.

On the App Store, the Shopping category had the highest install rate In the last quarter of , mobile devices excluding tablets generated The Manifest reports that app users are most likely to underreport how often they check apps.

The largest percentage of respondents say they check their mobile phones 1 to 10 times daily. But numbers are most likely higher since people often have a hard time estimating their own behavior, especially when it comes to mobile app usage. Past the turbulent , WhatsApp takes the top social network worldwide, with 2 billion mobile users Statista, accessing the app as of January As of the fourth quarter of , mobile app users download between 3.

According to Statista, the total number of app downloads in is billion , up from billion in The Philippines, which made its first appearance at tenth during the second quarter, climbed one notch higher at ninth. In , the number of smartphone users in the US is estimated to be at million. The number of smartphone users in the US is on a steady rise and will steadily increase, with all the advances in telecommunication technology.

App development is a very exciting opportunity, since the potential for app developers to hit it big with one popular app, has led to an explosion of freelancers and programmers working in the app development industry. An average of more than 30, new apps is submitted to the iTunes App store alone each month. Even more so for competing platforms like Android and Windows. In mid, around billion apps have been downloaded from the Apple App Store worldwide and an estimated 65 billion apps have been downloaded from Google Play.

A survey of app developers and publishers revealed that the average revenue per app were higher for those developed for the Windows Phone than those for iOS , which generates approximately a third less in revenue, and Android apps, which is less than half of that of Windows. Despite the chance of making millions when an app hits big, being a mobile app developer is still challenging and tough.

Sweet Pricing reported that less than 0. Nevertheless, apps continue to be a common development goal and product focus for aspiring entrepreneurs. The apps were simply named after precious gems.

They are simply widgets that shows the gem on your home screen. As expected, social networking apps had some of the highest revenue collected on Play Store. The mobile health app market has evolved into a whole new interesting category of its own. It refers to medicine and public health services through smartphones.

There are mobile health apps available to both consumers and healthcare professionals. Typical smartphone users have 40 apps installed on their mobile phones in App Download and Usage Statistics Mansoor Iqbal Updated: November 10, Tweet Share Learn more. App downloads. Game downloads.